It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat.

Theodore Roosevelt, excerpt from the speech "Citizenship In A Republic" delivered at the Sorbonne, in Paris, France on 23 April, 1910  

At BLU SPHINX®, we believe in the spirit of the above quote and that it applies to all people (not only men).

Make dreams come true and create value for the world.


We focus on the right things and do them in the right order. We strive to act wisely, with strong ethics.


We turn technological advances into practical applications that benefit society. We create digital solutions that are effective, helpful, and a joy to use.


We cultivate knowledge and skills, both theoretical and practical, in our domains of expertise. We have command over both the big-picture and the details.


We love to solve problems and fill knowledge gaps. We think differently to imagine and implement new useful ideas and solutions.


We are an American small business founded by immigrants, co-owned by a woman who is half-Asian. We value the perspectives, experiences, and ideas contributed by people from different backgrounds.


We are a trusted partner who listens attentively, explains things clearly, provides thoughtful insights, and takes relevant actions.